Edie Campbell for Jason Wu's first BOSS campaign

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Today Hugo Boss unveils its first campaign since Jason Wu took over as creative director for autumn 2014. Shot by photography duo Inez and Vinoodh and styled by Joe McKenna, the imagery stars Edie Campbell, who was crowned model of the year at the British Fashion Awards last December. The menswear shots feature Clint Eastwood's son, Scott, on his first fashion outing.

Campbell is dressed in the pieces from the new collection which most epitomise the Boss fusion of masculine tailoring with a feminine aspect, a sharply cut coat and patterned dress, as well as two of the range's leather tote bags. 'The clothes make you feel at your best,' she says. 'Strong and confident.'

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