‘Who’s the new guy in Karl’s latest Lagerfeld campaign?’ you say? That’d be Sébastien Jondeau, who as well as being a long-serving bodyguard to the designer, is now a model for his Germany-based menswear label. 

The Paris native, who has defended Karl from danger for more than 14 years told WWD ‘I have no limits to protect him at least’, and seemingly no limits to what his job-duties can involve – not that posing for a campaign, that will be unveiled in full at the fashion trade show, Bread & Butter, in Berlin next week, is such a bad gig. 

Click the gallery to see some other occasions where designers have taken a less than conventional approach to model-casting.