Exclusive: Come behind the scenes with Cate Blanchett
News of Cate Blanchett’s signing to new Armani fragrance, Si, has been the talk of the perfume world for some time. Not just because she’s such a iconic actress but also because she’s passionate about fragrance, as you might have realised by reading the exclusive Q and A we did with her.
With the scent now on counter (and honestly, it’s quite delicious), the exciting part comes in the form of a short, behind-the-scenes film of Cate doing her thing for the campaign. Shot by Anne Fontaine (of Coco Before Chanel fame), it shows Cate doing elegance, seduction and a whole lot more in a powerful 90 second clip.
Watch, and prepare to be completely mesmerised by Blanchett