When you want to bagsy the forthcoming season’s hero pieces before everyone else, Moda Operandi is your man. You can lay claim to the coolest new names, the latest of which to be scouted by director of design Indre Rockefeller, is Rosie Assoulin. Having learnt her trade working at Oscar de la Renta and Lanvin, the Brooklyn based designer has launched her own label. 

Her debut collection, for resort 2014 features relaxed tailored pieces and simple but impactful dresses that would be as at home brunching in Brooklyn as they would at a Hamptons beach party – or you know, heading to the pub on the overground from Highbury to Hackney. 

Click the gallery to see the best pieces and earmark your favourites on Moda Operandi before July 3.