From going out to galleries, eating out to entertainment, the in-crowd give us their recommendations

Fraser Moss is the designer behind You Must Create or YMC as it’s more commonly known, a brand that has been creating cool, functional and understated menswear and womenswear since the mid-1990s. He is based in Brighton and is currently preparing for London Collections: Men, where he will show his spring/summer 2014 menswear show

I have many locals – that’s what Brighton is good for. I have two favourites though, the Hand in Hand and The Black Dove. I’m pretty basic in what I drink, purely beer for me really. The Black Dove does fantastic cocktails but that’s not for me; I like lager.

I’ve got a young family so I’m very boring. We’re very outdoorsy, we take the kids to the beach and the countryside. That’s the beauty of living down here; you’ve got the countryside on your doorstep, so we try and take advantage of that as much as we can. We go rockpooling and swimming. Even if it is the English Channel!  

Funnily enough I’m reading Brighton Rock by Graham Greene at the moment. It’s fantastic. I read it when I was younger and living in London and I loved it then but reading it while living in Brighton has taken it to a different level because I actually know the places they talk about. It’s a timeless book.

As far as TV goes, like everybody else at the moment it’s Game of Thrones for our household. I was out on Monday but people have said ‘You won’t believe Monday’s episode [the Red Wedding episode].’ I’m going to watch it this weekend. I heard it was a bit of a shock but I don’t want to know anything!
  
I’m a vinyl junkie. I spend a lot of my free time rummaging around car boot sales and charity shops and flea markets. That’s my obsession. There’s a great little record stall in Snoopers flea market in Brighton. All LPs are £3, all singles are £1, and John, who runs it, gets amazing stuff. 

I’m having a dilemma over the show music [for London Collections: Men]. It’s either Mink DeVille or Carl Orff, one extreme or the other. So I’m listening to a lot of those two, trying to decide which way I’m going. Am I going to do uplifting 1970s pop or avant-garde children’s music? Do I want to go pop or pretentious?